July 17, 2016

EdTechTeacher Social Media Management

The power of social media has major advantages in marketing to reach people where they are with messages they want to hear. EdTechTeacher provides professional development services for teachers. So the goal of their social media, is to be recognized as a credible resource for information about technology use in the classroom. Social media allows them […]

The power of social media has major advantages in marketing to reach people where they are with messages they want to hear. EdTechTeacher provides professional development services for teachers. So the goal of their social media, is to be recognized as a credible resource for information about technology use in the classroom. Social media allows them to connect with teachers and provide free helpful resources from teachers for teachers. We use a combination of Twitter, Facebook, Google Plus, LinkedIn, Instagram, and Pinterest to share new ideas and content.

Then we also use the social networks to add promotions for upcoming paid events. Finding the balance of messaging is the most key component of social media management. I help schedule those messages appropriately for them.

Also, it is known that social media posts with graphics get 80% more clicks. Therefore, I also design images to accompany the social media.